Session 09: Maximize Your Tracking to Reallocate Your Resources

There is nothing more essential to a business than the effective use of the data your business is generating. As your business generates data, you have great opportunities to use it to improve productivity, profitability, thereby building your business by proper data applications.

SESSION OUTLINE:

  • What are the Major Steps?
  • Two Basic Types:  Custom/Pre-Made and Standard
  • Program Metrics
  • Capturing Your Prospect Data
  • Capturing Your Prospect Source Data
  • Traditional/Web-based (Google Analytics)
  • Buying Cycle Stage
  • Revenue Metrics
  • Disaster Preparedness
  • Acquiring a New Database
  • Marketing CAPS = Marketing Cost As a Percentage of Sales

The 100% $ALE$ Growth Program is specifically designed for any business owner or sales person who wants to Double his/her individual or business sales productivity.

Our Program consists of 10 Session Topics Plus ONE BONUS Program

  • Each Topic is presented as a stand-alone session and can be beneficial individually.
  • To facilitate your planning and action steps, each Topic includes Worksheets
  • Just determine the appropriate action steps from each session and start implementing them.
  • Each Session consists of a Text Workbook and an Explanatory Video.

Each Topic is part of a system. It is the system that is most valuable and will help you achieve 100% sales growth. That system is called an Integrated Marketing/Sales System and integrates THE FOUR Key Marketing and Sales Elements. Thus, you not only obtain value from your initial investment, but you leverage our knowledge and our very effective Integrated Marketing System, to obtain improved results.